DataHawk's Alerts module monitors your tracked products around the clock and emails you when something changes. You define what to watch: a price drop, a Buy Box loss, a stock-out, and DataHawk does the rest.
📚 This page covers what Alerts is and when to use it. To set one up, jump to Create your first alert.
Alerts cover three areas:
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Some properties are Amazon-only — see Triggers & properties for the full Amazon vs. Walmart matrix.
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Use Alerts when you want to react quickly to specific changes on products you care about.
| You want to... | Use Alerts? |
|---|---|
| Be told when a competitor changes price | ✅ Yes |
| Catch a Buy Box loss before it hits sales | ✅ Yes |
| Spot inventory dropping below a threshold | ✅ Yes |
| Discover patterns in your data automatically | Use Insights instead |
| Understand why something changed | Use Sherlock instead |
Alerts are reactive: it tells you that something changed.
Property — a specific data point you can monitor (e.g. Buy Box price, BSR, title).
Trigger — a rule that fires when a property changes a certain way. You can use:
Event — what happens when a trigger fires. Each event becomes part of the daily email.
Alert — a saved trigger (or set of triggers) attached to specific products and recipients.
Recipient group — a list of email addresses that receive a particular alert. See Recipient groups & email setup.