Connecting your Amazon Advertising account allows you to automatically collect and centralize your advertising data in DataHawk. Enable structured reporting and analysis, data storage to prevent data loss, and consolidation with other metrics such as financial and search data.

Your Amazon Advertising Account

Whether you are a Seller, a Vendor, or an Agency, you already have access to Amazon advertising account. This is where your campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) are created and managed.

You can connect your Amazon Advertising Account to your DataHawk App.

DataHawk will be taking care of collecting data through API, clean and normalize the data, aggregate them, and deliver them to you. You can have access to the raw data as well as aggregated data in dashboards.

• Knowledge and Resources Library about Amazon Ads

DataHawk Connexion Capabilities

What Data Does DataHawk Collect?

When you connect your Amazon Advertising account, DataHawk automatically:

• Collects your advertising data via Amazon’s API
• Cleans and organizes the data
• Stores it securely (so you don’t lose historical data - Amazon gives only the latest 60 days)
• Makes it available in dashboards and raw datasets

Once you connect your Amazon Advertising account, DataHawk will have access to all the data available in the account. It means that you can not choose to give partial access to DataHawk on certain Seller/Vendor account or profile/marketplaces.

• Example:

Data Coverage

Data is structured across multiple levels:

• Campaign-level
• Ad group-level