DataHawk MCP lets any AI assistant — Claude, ChatGPT, Cursor, n8n, Make, Lovable, Replit, or your own agent — talk directly to your Amazon data. Ask a question in plain English, get a grounded answer from your actual DataHawk workspace. No SQL, no waiting.

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What is an MCP?

MCP stands for Model Context Protocol — an open standard for connecting AI assistants to external data sources and tools. Think of it as USB-C for AI: one server, every AI client.

For a deeper primer, see Anthropic's MCP introduction.

DataHawk runs an MCP server that exposes your Amazon data to any MCP-compatible AI. The AI discovers what's available automatically, picks the right tool for the question, and returns a real answer grounded in your workspace.

Why it matters for Amazon sellers and agencies

Amazon data lives across SP-API, the Ads API, vendor reports, brand analytics, DSP exports, and a dozen other surfaces. Getting a clean answer to a simple question — which products drove growth last month? — normally means stitching reports together, reconciling currencies, and chasing marketplace-specific quirks.

DataHawk already does that stitching. MCP lets you talk to the result in natural language, from whatever AI tool you already use.

Instead of spending weeks building SP-API and Ads API integrations yourself, you plug into DataHawk and get everything — sales, ads, inventory, catalog, SEO, traffic, DSP, finance, vendor — ready to query.

Before you start

You'll need two things:

💡 Free Claude and ChatGPT tiers work fine. You may hit message limits faster on free plans — paid tiers (Claude Pro, ChatGPT Plus, etc.) give you more capacity for back-and-forth conversations.

DataHawk MCP is currently in beta and free for all DataHawk customers while we polish it ahead of general availability.

What you can do with DataHawk MCP

Ask questions in plain English

No more writing queries or navigating dashboards. Here's a sample of what your AI can handle: